Your privacy is important to us because, like you, we don’t like to receive unsolicited calls or emails, let alone be left open to malicious scammers and spammers.
Red Mud Media Ltd’s policy is to respect your privacy regarding any information we may collect from you on our website and other sites we own and operate.
We do not sell email lists, phone numbers, or anything!
We only ask for personal information when we truly need it to provide a service to you. We collect it fairly and legally, with your knowledge and consent. We also let you know why we’re collecting it and how it will be used.
We only retain collected information for as long as necessary to provide you with the requested service. We’ll protect what data we store using commercially acceptable means to prevent loss and theft, as well as unauthorised access, disclosure, copying, use, or modification.
We don’t publicly share any personally identifying information with third parties, except when required to by law.
Our website may link to external sites that we do not operate. Please be aware that we have no control over the content and practices of these sites and cannot accept responsibility or liability for their respective privacy policies.
You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.
Your continued use of our website will be regarded as acceptance of our privacy and personal information practices. Feel free to contact us if you have any questions about how we handle user data and personal information.
Formal Privacy Policy for Red Mud Media
Effective Date: 16 April 2025
Red Mud Media (“we”, “us”, or “our”) is committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you interact with our website (redmudmedia.com) and our marketing services. We comply with the UK Data Protection Act, the General Data Protection Regulation (GDPR), and other relevant privacy regulations.
1. Who We Are
Red Mud Media is a marketing consultancy based in the United Kingdom, specialising in SEO, content marketing, social media, and paid media services. For data protection purposes, we are the “data controller” of your personal information.
2. What Personal Data We Collect
- Name, company name, and job title
- Contact information (email address, telephone number, postal address)
- Information submitted via web forms (enquiries, event registrations, downloads)
- Technical data (IP address, browser type, device information, cookies)
- Usage data (pages visited, links clicked, time spent on site)
- Any other information you voluntarily provide to us
3. How We Collect Your Data
- Direct interactions (e.g., when you fill out a form, contact us, or request services)
- Automated technologies (e.g., cookies, analytics tools)
- Publicly available sources (e.g., company websites, networking forums)
4. Lawful Basis for Processing
- Consent: When you have given clear consent for us to process your data for a specific purpose.
- Contract: When processing is necessary for the performance of a contract with you.
- Legal obligation: To comply with legal or regulatory requirements.
- Legitimate interests: For our legitimate business interests, provided these do not override your rights and freedoms.
5. How We Use Your Data
- Providing and improving our services
- Responding to your enquiries and requests
- Sending relevant marketing communications (with your consent)
- Analysing website usage and marketing effectiveness
- Fulfilling contractual or legal obligations
- Internal record-keeping and administration
6. Data Sharing and Disclosure
We do not sell your personal data. We may share your data with:
- Trusted service providers who assist us in delivering our services (e.g., IT support, analytics, email marketing platforms), under strict confidentiality agreements
- Legal authorities, if required by law or to protect our legal rights
- In the event of a business merger or acquisition, your data may be transferred to the new owner
7. International Data Transfers
Suppose your data is transferred outside the UK or the European Economic Area (EEA). In that case, we ensure appropriate safeguards, such as standard contractual clauses or transfers to countries deemed to provide adequate protection by the UK or EU.
8. Data Security
We implement industry-standard security measures to protect your data from loss, misuse, unauthorised access, disclosure, alteration, or destruction. These measures include encryption, secure servers, and regular security reviews.
9. Data Retention
We retain your data only as long as necessary to fulfil the purposes for which it was collected, or as required by law. When your data is no longer needed, it will be securely deleted or anonymised.
10. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your experience, analyse site usage, and deliver relevant content. You can manage your cookie preferences through your browser settings. For more details, see our Cookie Policy.
11. Your Rights
Under the GDPR and applicable laws, you have the right to:
- Access the personal data we hold about you
- Rectify inaccurate or incomplete data
- Request erasure of your data (“right to be forgotten”)
- Restrict or object to the processing of your data
- Data portability (receive your data in a structured, machine-readable format)
- Withdraw consent at any time (where processing is based on consent)
- Complain to the UK Information Commissioner’s Office (ICO)
To exercise your rights, don’t hesitate to contact us using the details above.
12. Children’s Privacy
Our services are not directed at children under 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please get in touch with us so we can delete it promptly.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Please review this policy periodically for updates.
14. Contact Us
Please contact us if you have questions about this Privacy Policy or our data practices.
This Privacy Policy is designed to meet the requirements of the GDPR, UK Data Protection Act, and other applicable privacy laws and reflects best practices for marketing agencies and consultancies.
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